Recently we’ve seen dramatic evolution of mobile technologies, which begs the question, how does a company keep up with all the new devices and operating systems hitting the market?
Many companies have mobile applications that they use to interact with customers, partners, and employees. When things change in the industry (which we know happens on a constant basis) it makes it difficult to ensure that those applications will work with the newest technologies. With mobility comes a sense of urgency, and when your users procure the newest device or OS and your application does not comply, you have a problem.
When these complications arise, if an organization has built their own applications in-house, it can become quite difficult. Upgrading applications for new device types and operating systems is typically time-consuming and labor intensive. And for companies that built and released one-off iPhone apps within the last year, re-creating those applications for BlackBerry, Android and iPad is a tremendous amount of work.
In just the past couple of months we have had multiple device and OS releases including Froyo (Google’s Android OS), BlackBerry OS 6, Apple 4.0, and Windows Phone 7, as well as many devices with different screen resolutions, features and hardware specific to those new operating systems. As each of these big-players adds more to their repertoire (both hardware and software), applications need to accommodate the latest and greatest features and functionality. But keeping up with these advancements are tough. Each time a new device is added or an OS is changed, the code needs to be updated.
The key in this situation is being able to quantify the cost of maintaining your current applications while developing new ones to meet the needs of users a month, 6 months and even a year from now. If you’re going to develop multiple applications for multiple device types, then choosing the right development tools is key to containing costs and expanding your mobile applications offerings. That’s where a mobile application development platform comes into play: use it to configure one application and run that app on multiple operating systems. Device compatibility and ongoing support for the next generation of devices and operating systems is baked-in to the solution.
By utilizing a mobile application development platform, you can rest easy. Companies that provide those technologies exist solely to simplify your mobile development process by making it fast and easy to update applications and by ensuring compatibility with new technologies as they emerge onto the market. Pyxis Mobile currently provides a multi-platform solution that allows you to easily deploy a custom application on Blackberry, iPhone, Android, and WinMo. Can your app do that?

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